Four Quick Steps to a More Creative Blog

post-its

These steps make up a non-negotiable practice you must implement if you’re serious about making your blog great. I learned/am still learning it the hard way, and I’d bet plenty of bloggers can relate. 1. Pause EVERYTHING to Record a Post Idea YOU WILL NOT REMEMBER. Never, ever ever. If you don’t get it out […]

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Marketing for People Who Hate Marketing: A Better Strategy

funny sign

I haven’t exactly kept my distaste for marketing a secret. In an email to Penelope Trunk, I described myself as “a marketer who hates marketing.” It’s true—it’s a terrible fit for me. Well, most of it. But we’ll get to that… Even if you don’t actually work in a marketing position, you’re quite likely marketing if you’re […]

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