Hi. Need Help With Copy & Content?

I’m a writer and HubSpot-certified content marketing strategist. (Fellow inbound marketing enthusiasts will enjoy this post.) I have a background in online marketing, but I’m a writer to my core. I’ve found that this mix of experience and skill is useful to content-needers and advantageous for me, so wheeee.

How am I different from other copywriters and content creators? A few things:

  • I have a marketing background. While I’ve been writing professionally for over four years, I’ve been in online marketing for seven. Which means: I’m not just an artsy-fartsy writer; I write with goals. Business goals.
  • I’m a content strategist, too. I don’t just create content—I build content marketing and social media plans and programs. I “get” lead gen, SEO, demand gen, branding, PR, etc. (See also: marketing background.)
  • I’m a multi-purpose writer. Writers are supposed to “specialize,” but I’m flexible, and I like it. From eBooks to headlines, storytelling content to snappy copy, professional to playful, technology to beauty, and beyond, it’s easy for me to switch styles across projects, channels, and industries.
  • I know how to work in a business setting. I’ve used Slack, Skype, Hangouts, Basecamp, Asana, Trello, WordPress, MailChimp, Google Analytics, Moz, and more. I can manage projects, and my time. I mesh well with others. (See also: not just an artsy-fartsy writer.)

Some of the Things I Write:

  • articles
  • blog posts
  • website copy
  • social media content
  • ad copy
  • emails
  • case studies
  • eBooks
  • guides
  • white papers

Some of my Favorite Topics:

  • career
  • health
  • wellness
  • culture
  • society
  • psychology
  • travel

My writing is clean, clear, and compelling, and I’m a breeze to work with. I don’t miss details or deadlines, and I don’t mind restrictions or time crunches.

Some of my Samples

My work has been featured in notable media, including Business Insider, Chicago Tribune, AOL, Huffington Post, TechCrunch, and VentureBeat. Below are some samples:

Blog Posts & Online Articles

Tech

Wellness

Career

Writing & Marketing

Assets & Copy

Journalism Pieces

Let’s Get Started

Fill out the form below (or email: cassie at alternativebadassery dot com) and let me know what questions and needs you have. I’m excited! Are you excited?